Push analytics
How to review Axalot push performance in the context of campaigns, post-click attribution, and Tracker reports.
Console path
Console / Tracker / ReportsConsole / Tracker / Push Notifications
What to review
| Area | Question |
|---|---|
| Campaign | Which campaign produced the push audience? |
| Group | Which push group was selected? |
| Notification | Which message drove activity? |
| Post-click result | Did later events or conversions improve? |